Green forever game between Real Betis and Athletic Club will be the first game for sustainability in La Liga

Real Betis and professional football once again show their commitment to the climate crisis with the Forever Green game, La Liga’s first sustainability game. The Real Betis-Athletic Club match on March 13 will become the first match with the objective of protecting the environment, through different initiatives on the day of the match.

After a year and a half of the Forever Green initiative, a sustainability platform promoted by Real Betis, the Club is launching this pioneering project in the world of football with particular emphasis on raising awareness among the general public and all fans of our sport. .

During the match, Real Betis will wear a sustainable kit, made from 100% recycled polyester, which will be presented this week and will be available for fans to purchase from official Club stores.

In addition, during the week preceding the meeting, Forever Green sneakers, made with recycled and sustainable materials by people with disabilities, will be unveiled.

Additionally, the Verdiblancos will promote sustainable transport to the Estadio Benito Villamarín for supporters on match day. As part of the Club’s agreement with Lime, everyone attending the game will receive a discount code to use the company’s e-bikes to get to the stadium. A discount that fans can also take advantage of on Acciona electric scooters and Voi scooters.

Spectators who wish to attend the match with their personal scooter or bicycle will be allocated a parking space. Real Betis will provide a parking space for these personal mobility vehicles in the Preferencia hall. This area will be occupied by Forever Green volunteers.

Additionally, startup Ciclogreen will develop an app that will encourage fans to travel more sustainably. Attendees will be able to participate in a raffle for a special kit and other Real Betis merchandise, as well as the chance to meet the team‘s first players.

In LaLiga’s first sustainability game, players from both teams will say ‘no to plastic’ by using bottles made from recycled materials instead of traditional water bottles.

To mark the occasion, Estadio Benito Villamarín will have new posts on its stages with advice on how to lead a more sustainable life and take care of the planet. The number of recycling bins inside the venue will also be increased and biodegradable bowls will be provided for fans to dispose of their seed shells. This waste will then be transformed into fertilizer.

Before the match, LaLiga, Real Betis and Athletic Club will plant a tree next to the Monumento a la Afición, a symbol of the promotion of reforestation, one of Forever Green’s main areas of activity.

This match for sustainability has the promo code FOREVERGREEN available on the online ticket office, with which tickets can be purchased for 30 euros, and one euro from each sale will be donated to a reforestation project.

In addition, the Club will calculate the carbon footprint of the match and the impact of the reduction measures put in place, offsetting it if possible, in order to take further steps towards carbon neutrality.

A match that aims to innovate in football and that will leave its mark on all fans on the path to environmental sustainability.

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